Content Strategy & Creation
Oscar Health wanted a smarter, more streamlined way to communicate with its provider partners—without overwhelming them with constant emails and faxes. I led the development of Oscar’s first-ever provider newsletter, collaborating with cross-functional teams to consolidate critical updates, resources, and announcements into a single, engaging touchpoint.
The Challenge
Onboarding new providers is more than just paperwork—it’s the first step in delivering timely care to patients. Oscar Health needed to equip providers and their staff with clear, accessible onboarding materials that would enable them to set up accurately, integrate into the network quickly, and begin seeing patients without delay.
The Approach
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Created a comprehensive onboarding kit, including guides, checklists, and visual process maps, all formatted for both print and digital delivery.
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Collaborated with cross-functional teams—provider relations, operations, and IT—to align on critical content, required documentation, and timing.
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Structured the materials with clarity and ease of use in mind, so providers could follow setup steps at their own pace, with minimal friction.
The Outcome
The result was a comprehensive provider onboarding packet, supported by additional assets that together form a clear, cohesive onboarding journey. Each element was designed to deliver information in a structured, digestible way—avoiding overwhelm while reassuring providers and their teams that they have everything they need to get started with confidence. This approach not only streamlines the onboarding process but also builds trust and sets the stage for a strong, lasting partnership.
Why It Matters
Connecting providers to the Oscar network faster means patients get access to care sooner. By delivering onboarding materials that are intuitive, timely, and mission-focused, this project not only streamlined internal operations—it elevated the provider experience and reinforced smoother, more efficient patient onboarding across the system.
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